7 Steps to Producing and Promoting SaaS Webinars

B2B software-as-a-service companies increasingly are producing webinars to reach potential customers who are ready to buy. Managed service providers can demonstrate their expertise and nurture leads by producing interesting webinar content and promoting it aggressively to their most likely leads.

Interested in exploring the benefits of hosting your own webinar? Assert Digital has assembled this handy how-to guide:

Webinars can deliver strong ROI by converting high-quality lead leads and exposing your SaaS product or managed service provider solutions to qualified prospects nearing the purchase stage.

Julie Edgett, Founder and Growth Leader

She is passionate about partnering with innovators and status quo challengers to drive market share growth for B2B SaaS and technology services firms. From her time in dot com portfolio companies to today, she thrives on crafting, running and optimizing novel growth strategies for her clients so they become “must have’s” instead of “nice to know about’s.” When she’s not dreaming up new ideas for clients, she enjoys hanging out with her husband and two teenage boys on the lake.

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